Marc Jacobs Beauty announces Irina Shayk as the newest face of the brand for 2019. This is the first official image of the campaign featuring Irina, shot by David Sims with creative direction by Katie Grand, makeup by Diane Kendal, hair by Guido Palau and nails by Jin Soon Choi.
“When we entered Russia earlier in the year, we knew we wanted to have someone who inherently matched the beauty and strength of the region,” said Tara Loftis, vice president of marketing, Kendo brands. Irina was a natural choice, and we’re thrilled to add her to the group of impressive women who have represented Marc Jacobs beauty.”
Irina joins iconic women such as Jessica Lange, Winona Ryder,Kaia Gerber, Adwoa Aboah, and Lila Moss, who have been, and also currently are, serving as faces of the brand.