Beauty icon, supermodel and entrepreneur Ashley Graham is the new face for self-tanning brand, St. Tropez. As global brand ambassador, Graham will lend her influential voice to the label, headlining their motivational “You Set the Tone” campaign to promote a healthy, natural-looking tan.
“I love that the products make it easy and quick to have a natural-looking glow, year round,” Graham said. “But for me, it’s not just about glowing skin – having a golden glow on the outside also gives me confidence on the inside. I feel like I can take on the world with a tan!”
Graham’s flawless glow can be attributed to the best-selling Self Tan Express Bronzing Mousse and Self Tan Purity Face Mist. The Self Tan Express Bronzing Mousse delivers a natural, streak-free, customizable glow in as little as one hour.
St. Tropez is available at ULTA, Sephora, Amazon, and leading prestige retailers.
