Grammy award-winning and Oscar-nominated artist, producer, label president, author, and entrepreneur Queen Latifah returns as the newest COVERGIRL.
Both COVERGIRL and Latifah shared the news on their social media pages.
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In January 2006, COVERGIRL collaborated with Latifah to pave the way for inclusive makeup to become mainstream, by creating one of the first lines in mass cosmetics made specifically for deeper skin tones. The Queen Collection changed the entire beauty landscape, as it encouraged other brands to expand their lines for women of color.
Latifah will be the face of a yet-to-be-announced collection from COVERGIRL and will be joining the brand in a multi-year partnership.